Site Analytics. We use Vercel Analytics to collect aggregate, anonymous data about how visitors use our site — including page views, referral sources, and performance metrics. This data contains no personally identifiable information.

Visitor Identification. We use RB2B, a third-party service that identifies companies and individuals who visit our website. This service uses IP address lookup and publicly available professional data (including LinkedIn profiles) to determine who may have visited our site.

Aggregate analytics are used solely to understand site performance and improve the user experience.

Visitor identification data is used for B2B marketing and sales outreach — specifically to contact professionals at organizations that may benefit from our consulting services. We target business contacts only and do not sell, rent, or share identified visitor data with third parties.

We use the following third-party services that may collect data independently under their own privacy policies:

• Vercel Analytics — aggregate site usage
• RB2B — visitor identification for B2B outreach

If you would like to opt out of visitor identification or have questions about how your information is being used, contact us at the address below and we will honor your request.